Once you’ve invested a
great deal of time and effort into building your team, the next step is to
invite success by helping them improve as individuals and as a whole. By doing
so, everyone wins. Each member of your team will find individual business success
and will be able to pass that on to his/her downline as well. When this
happens, the financial benefits increase. In today’s post, we’ve selected three
steps you can take right away to improve your team and subsequently grow your
business.
1.
Help
each person focus on his/her goal and future. Chances are that each person on your team has a
different goal. Sally might just want to work a few nights a month and make
enough to pay for her daughter’s dance lessons, while Jill, who recently lost
her job due to downsizing, is determined to make her direct sales business a
full-time job with a full-time income. Sally and Jill’s goals couldn’t be more
different, so make sure that as a leader, you help them focus on the individual
goal. Doing so will make it more real, and they will have sincere motivation
because it comes from something they truly desire. Help each person visualize
achieving the goal and define what needs to be done to get there.
2.
Provide
mini workshops so they can learn new skills. As with most industries, direct sales is always
changing and adjusting to meet the needs of its customers. Stay on top of
industry trends, changes from the corporate office, and even newly created
techniques for closing a sale or signing a recruit. Teach a mini-workshop or hold
a training call if possible once a month to teach your team new skills.
Professional development not only helps the individual improve a business, but
it also refreshes people’s ambition and determination to succeed. Choose a
different topic each time, make a brief presentation, do a Q & A, and then
provide a call to action for your downline to put the information to use. As an
added incentive, follow up at the next workshop with invitations for your team
to share their successes and perhaps earn a small reward.
3.
Rally
around a cause to bring your team together. It is easy to get caught up in one’s own needs
and responsibilities when working in direct sales, so find a cause that
requires your team to work together. Cooperation and collaboration fosters an
environment of camaraderie and creates a culture of support among colleagues.
For example, a local family is raising money to pay for the medical bills of a
sick child. Aside from donating a basket of goodies to be raffled off at the
fundraiser, a direct sales team leader called on each of her members in the
area to attend the event with a guest from outside the industry. For those not
in the area or simply unable to go to the fundraiser, she called on them to
find another way to contribute. She created a competition of sorts among other
direct sales team leaders she knew. Her team was motivated not only for the
cause of the fundraiser, but also to win out over the other direct sales teams
participating. They were able to work together and contribute generously to a
worthy cause; furthermore, they got a chance to know each other better, which
guaranteed support for each other going forward.
It is said that a leader
is only as good as his or her team. There are so many reasons to invest the
time into making your team the best it can be, so don’t let this responsibility
fall by the wayside. You will not only be helping your own business, but you
will be making a difference in the lives of others by contributing to their
successes.
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